Why real estate needs to stop whining about technology disruption

By April 21, 2017 Inman No Comments

Real estate agents all around the world sound more like Chicken Little than professionals and business people. So much fear. So much worry. So much playing defense.

Many agents are complaining and whining about new “disruptive” technology and services that are coming to the market — at the height of the market.

In my market, Salt Lake City, it’s such a crazy hot seller’s market that for sale by owner (FSBO) sellers are “having success,” at least in their eyes.

If you can fog a mirror, you can get your home under contract in a few days. It’s just that type of market.

When sellers c...

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